泰國王太后詩麗吉（Sirikit），也是現任國王瓦吉拉隆功（King Vajiralongkorn）的母親，於10月24日辭世，享壽93歲。
Queen Mother Sirikit of Thailand, the mother of current King Vajiralongkorn, passed away on October 24 at the age of 93.
根據泰國皇室事務管理局（Thai Royal Household Bureau）發布的消息，她於週五當地時間晚間9點21分（台灣時間晚間10點21分）在曼谷一家醫院「安詳」離世。聲明中提到，詩麗吉自2019年住院以來「罹患多種疾病」，本月更出現血液感染的狀況。
According to the Thai Royal Household Bureau, she died "peacefully" at a hospital in Bangkok at 9:21 p.m. local time on Friday. The statement said that she had been "suffering from several illnesses" since being hospitalized in 2019, and developed a blood infection this month.
詩麗吉王太后的生平
王太后詩麗吉與國王蒲美蓬
（資料來源：alamy.com）
詩麗吉王太后與泰國在位最久的君主蒲美蓬．阿杜德（Bhumibol Adulyadej）攜手走過超過六十年的歲月，兩人的愛情故事始於巴黎。當時她正在巴黎學習音樂，父親則派駐法國擔任泰國大使，就在那裡遇見了未來的丈夫。
Queen Mother Sirikit was married to King Bhumibol Adulyadej, Thailand's longest-reigning monarch, for over sixty years. Their love story began in Paris, where she was studying music while her father served as Thailand's ambassador to France.
「那是一種一見生厭的感覺，」她在1980年BBC製作的泰國王室紀錄片《一國之魂》（Soul of a Nation）中回憶，還補充說他第一次見面就遲到了。「他說下午四點到，結果七點才來，害我一直站著練習屈膝禮。」她笑著說。
"It was a feeling of dislike at first sight," she recalled in a 1980 BBC documentary about the Thai royal family called Soul of a Nation. She added that he was late for their first meeting. "He said he would come at 4 p.m., but he arrived at 7 p.m., making me practice my curtsy while waiting," she said with a smile.
儘管第一印象不佳，兩人仍於1950年4月28日結婚，時間就在蒲美蓬國王於曼谷加冕的前一週。婚後，這對年輕夫婦曾在1960年代環遊世界，會見過美國總統艾森豪（Dwight Eisenhower）、已故英國女王伊莉莎白二世，甚至貓王等國際名人。在那個年代，她經常登上國際最佳著裝榜單，被視為時尚偶像。
Despite the poor first impression, the couple married on April 28, 1950, just one week before King Bhumibol's coronation in Bangkok. In the 1960s, the young couple traveled around the world, meeting international figures including U.S. President Dwight Eisenhower, the late Queen Elizabeth II of Britain, and even Elvis Presley. During that era, she frequently appeared on international best-dressed lists and was considered a fashion icon.
王太后詩麗吉的重要事蹟與貢獻
（資料來源：adaymag.com）
詩麗吉王太后不僅是時尚偶像，更是泰國社會發展的重要推動者。她致力於推廣泰國傳統手工藝與紡織業，創立了SUPPORT基金會（泰國手工藝推廣基金會），協助偏鄉婦女學習傳統技藝，改善生計。她也積極參與慈善工作，特別關注教育、醫療與農村發展。
Queen Mother Sirikit was not only a fashion icon but also an important promoter of Thai social development. She dedicated herself to promoting traditional Thai handicrafts and the textile industry. She founded the SUPPORT Foundation, which helped rural women learn traditional crafts and improve their livelihoods. She was also actively involved in charity work, particularly focusing on education, healthcare, and rural development.
1976年起，她的生日8月12日被定為泰國的母親節，足見她在國民心中的地位。她被視為國家的母性象徵，深受人民愛戴。
Since 1976, her birthday, August 12, has been celebrated as Mother's Day in Thailand, showing her important position in the hearts of Thai people.
在1980年接受BBC罕見專訪時，她談到泰國王室與民眾的關係：「泰國的國王與王后一直與人民保持密切連結，人民通常視國王為國父。這就是為什麼我們沒有太多私人生活，因為我們被視為國家的父母。」
In a rare 1980 BBC interview, she spoke about the relationship between the Thai royal family and the people: "The King and Queen of Thailand have always maintained close contact with the people. The people usually see the King as the father of the nation. That's why we don't have much private life, because we are seen as the parents of the country."
2008年，她甚至出席了一名在警民衝突中喪生的反政府抗議者葬禮，展現出她對人民的關懷超越政治立場。
In 2008, she even attended the funeral of an anti-government protester who died in violent clashes with police, showing that her care for the people went beyond political positions.
詩麗吉王太后於2012年中風後，便鮮少公開露面。她育有一子三女，其中包括現任國王瓦吉拉隆功。
Queen Mother Sirikit suffered a stroke in 2012 and rarely appeared in public after that. She had four children: one son and three daughters, including current King Vajiralongkorn.
舉國哀悼王太后詩麗吉逝世
（資料來源：cbc.ca）
詩麗吉王太后的遺體將停放於曼谷大皇宮的律實殿（Dusit Throne Hall），供民眾瞻仰。泰國王室成員也將遵守一年的哀悼期。
The body of Queen Sirikit the Queen Mother will lie in repose at the Dusit Throne Hall in the Grand Palace, Bangkok, for the public to pay their respects. Members of the Thai Royal Family will also observe a one-year mourning period.
消息傳出後，民眾紛紛換上素色服裝致哀。
After the news broke, people across the country began wearing plain-colored clothing to show their respect.
外國企業展現對王太后詩麗吉的尊重
（資料來源：@kikiat0731 / X）
泰國王太后詩麗吉於10月24日晚間辭世，享壽93歲，全國隨即進入哀悼期。消息一出，民眾紛紛換上素色服裝致哀，而在曼谷一間UNIQLO門市，品牌的即時反應更意外成為焦點。
Queen Mother Sirikit of Thailand passed away on the evening of October 24 at the age of 93, and the country immediately entered a period of mourning. After the news broke, people began wearing plain-colored clothing to show their respect. At a UNIQLO store in Bangkok, the brand's immediate response unexpectedly became a focus of attention.
一名在泰國的日本網友於社群平台「X」分享照片指出，妻子想添購黑色服飾，兩人前往UNIQLO後發現，店內主打展示全數改為黑色系列。櫥窗模特兒從上衣到褲裝皆換成素色，整體陳列呈現出嚴肅氛圍，與當地服喪氣息一致。網友驚訝品牌的反應之快，形容這是「典型的神級公關操作」，展現對當地文化的尊重與高度敏銳度。
A Japanese person living in Thailand shared photos on the social media platform X, explaining that his wife wanted to buy black clothing, so they went to UNIQLO. They discovered that all the main displays in the store had been changed to black items. The mannequins in the windows were wearing plain-colored clothing from shirts to pants, creating a serious atmosphere that matched the local mourning mood. The person was surprised by how quickly the brand responded, describing it as "a typical example of excellent public relations," showing respect for local culture and high sensitivity.
有泰國民眾留言指出，UNIQLO早在前任國王普密蓬駕崩時，就曾即時將店內服飾換為黑白色調，以配合全國哀悼規定。此次行動再次凸顯品牌對在地風俗與社會氛圍的精準掌握，也在社群上掀起熱議，「這才是真正懂得尊重與危機處理的行銷團隊」。
Some Thai people commented that UNIQLO had done the same thing when former King Bhumibol passed away, immediately changing the store's clothing to black and white colors to match the national mourning requirements. This action once again highlighted the brand's accurate understanding of local customs and social atmosphere, and sparked heated discussion on social media. "This is a marketing team that truly understands respect and crisis management," one comment said.
